Previous Gatorade award winners who have gone on to help market the company include Boston Celtics star Jayson Tatum and WNBA players Caitlin Clark and Candace Parker.
“This has been a big year for me on and off the court, and Gatorade has been there the whole way,” Flagg said in a statement. “From being named the Gatorade Best Male Player of the Year to now officially joining the team, it’s been surreal to have my name mentioned with some of the biggest names in basketball. The Gatorade roster is iconic, and I’m excited to work with them as I take this next step.”
Flagg joins other well-known college athletes such as University of Connecticut women’s basketball player Paige Bueckers, USC basketball player Juju Watkins, and University of Colorado football player Shedeur Sanders to help market the company under the NCAA Name, Image and Likeness (NIL) rule.